A machine that thinks like the best growth team.

An autonomous engine that runs ads, wins users, retains them and does everything in between.

The problem

Ad budgets leak. Most businesses can't even get in.

Problem 1

The leak

Of every US$1 routed through the ad-tech middle layer, only 45¢ buys a real user.

45¢of every $1

Never buys a single user

Agency fees, markups, fraud and more

Actual media spend

Problem 2

The shift

90% of businesses are small. They can't hire a growth marketer.

The 90 who are locked out.

$300K

a year for the smallest real performance-marketing team

Connects to the platforms your team already buys on

  • Google Ads
  • Meta Ads
  • Apple Ads
  • TikTok
  • Programmatic DSPs
  • AppsFlyer
  • Salesforce
  • HubSpot
  • Shopify

Built by operators with 35+ years combined experience

  • SHAREit
  • Affle
  • Paytm
  • Hungama
  • Leadbolt
  • Optum
  • UHG
  • MPL
  • Emergent

The solution

Cut out the middle layer and get paid on results.

Drive ROAS-led solutions for brands, and solve extensively for the LTV-to-CAC ratio.

  1. 01
    AgencyResellerNetwork$1BrandPublisher

    Buy direct

    Transparent engines and publishers we pick ourselves. No resale chain, no markup.

    Cuts the hidden fees

  2. 02
    LTV:CACand ROASCreativeRetention

    Optimise payback

    Judged on LTV:CAC and ROAS. Creative and retention run in one loop.

    Cuts the wasted spend

  3. 03
    Brand's returnOur share

    Get paid on results

    A subscription, plus a share of the return we actually deliver, paid out of campaign profit.

    We win when the brand wins

Two ways to put Kaaliber to work.

Hand it the whole job, or plug it into the team you already have.

Your goalTarget ROASSet
  • Ads created and testedAutomatic
  • Budget moved to what pays backAutomatic
  • Lapsed users brought backAutomatic

Kaaliber AutopilotManaged growth

01

Set a goal. We run the rest.

Tell Kaaliber the customer cost or ROAS you want. It makes the ads, buys the media across every channel and brings users back, with no one to brief or manage.

We run it for you. Kaaliber runs your performance marketing end to end: strategy, creative, media buying, landing pages and reporting.

  • Ads created, tested and refreshed automatically
  • Budget moves daily to the channels that pay back
  • Retention built into every campaign
  • Hundreds of ads and landing pages every month
  • Campaigns managed across every channel
  • Budget steering with transparent reporting

Built for

Founders and lean teams who need growth but don't have a marketing department.

Your teamWebAppBeyond Meta& Google

Kaaliber for EnterpriseEnterprise suite

02

Plug the brain into your team.

Give your growth team an engine that plans, buys and optimises for LTV:CAC across web and app, including the hard-to-see spend outside Meta and Google.

License the platform. Your in-house team uses Kaaliber to generate on-brand ads and landing pages on demand, with compliance built into every step.

  • Direct access to vetted publishers, with no resale chain
  • Full visibility into where every dollar goes
  • Goal-based pricing tied to the ROAS we achieve
  • AI-generated ads and landing pages
  • Brand and compliance guardrails
  • Built-in analytics and testing

Built for

Brands with in-house teams that want agency-level output without agency margins.

Products

Tell it what you want.
In plain English.

kaaliber-aiOnline
K
Hey! I'm Kaaliber. Tell me what campaign you'd like to run, and I'll handle the rest.

Describe your campaign…

Example conversation. Figures shown are illustrative.

What we do

One brain. Three tools.
One closed loop.

Every campaign teaches the next one.

  1. Graviiity dashboard showing account health, performance overview and AI-suggested bid actions

    One high-value user, found everywhere

    GoogleMetaApple

    Deterministic matching. No third-party cookies.

    01 / Acquire

    Graviiity

    Finds and buys customers across every channel, judged on LTV:CAC rather than spend.

  2. Photonplus dashboard showing AI-generated ad creative variations and performance

    02 / Create

    Photonplus

    Makes ads that look like your brand and swaps them out before they go stale.

  3. Orbiiit dashboard showing customer retention trends and at-risk customer segments

    Customers who come back

    With OrbiiitWithout

    03 / Retain

    Orbiiit

    Brings customers back, so each one you paid for is worth more.

Loops back into Graviiity

Integrations

Connects to the stack you already use.

S2S integrations typically take 5–10 business days, with no code on your side and a solutions engineer alongside you.

Channels

Apple Ads

App Store Search Ads

Meta Ads

Facebook, Instagram, Audience Network

TikTok Business

In-Feed, TopView, Spark

Snap

Snapchat Ads

Google Ads

Search, Display, YouTube

LinkedIn

LinkedIn Ads

Amazon

Amazon Ads

OEMs

On-device app placements

Direct Apps

Direct in-app inventory

Influencer/KOL

Creator and KOL campaigns

Measurement, CRM and data

  • AppsFlyerMMP
  • AdjustMMP
  • SalesforceCRM
  • HubSpotCRM
  • ShopifyE-commerce
  • Custom APIDevelopers

FAQ

Questions, answered.

Something we haven't covered? Talk to the team.

  • The smallest real performance marketing team costs ~$324k. Kaaliber does a better job at 1/10th the cost.

Ready to hand your ads to AI?

Tell us your budget and goals. We'll show you exactly what Kaaliber can do, with no jargon and no long-term commitment.

Book a consultation